Brand identity for EFS, a Chinese specialistic skincare brand. Taking inspiration from both eastern and western aesthetics, the brand shapes a mixed image of modern oriental professional skincare solution. The visual system is a flexible typographic grid composed by the logo type mark itself, bold yet poetic.
客户名称：EFS
成立时间：2018
服务内容：Visual design
主创成员：Han Gao
完成时间：2022
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